About YouULike
Beyond the Algorithm. For the Curiously Human.
Ever feel like you're scrolling through a world designed by a machine? Endless feeds, generic recommendations, and a "For You" page that doesn't quite feel like it's for you. We get it.
YouULike is the antidote. We are a digital magazine and discovery platform built on the simple, powerful idea of human taste. We’re here to bring back the art of curation, powered by real people with genuine passion and expertise. No bots, no data-scraping, just authentic recommendations for a more interesting life.
Our Philosophy: Curation Over Content
Our philosophy is simple: the most meaningful discoveries are rarely made by an algorithm. They come from a friend's passionate recommendation, a critic's thoughtful analysis, or an expert's deep knowledge.
In an era of information overload, we believe in quality over quantity. Instead of adding to the noise, our mission is to find the signal. We sift through the endless options to bring you a shortlist of what’s truly worth your time and attention, empowering you to live more intentionally.
What We Cover
Our team of editors and tastemakers explores four key territories, always with an eye for quality, longevity, and genuine delight:
- Upgrade: We explore how to meaningfully upgrade your world with technology that serves you, not the other way around. We test the gear, find the apps, and share the productivity hacks that make life better.
- Unfold: We unfold the stories in culture that are worth your time. From the streaming series everyone will be talking about next month to the indie artist you need to hear, we connect you with captivating culture.
- Define: We help you define your aesthetic with style and design that lasts. We spotlight timeless fashion, thoughtful grooming, and interior design that brings joy and function to your space.
- Savor: And we find the experiences you’ll want to savor. We share unique travel guides, uncover hidden gem restaurants, and explore wellness trends that are grounded in substance, not hype.
Meet the Curators
Maya Flores, Founder & Editor-in-Chief Maya founded YouULike in 2023 with a mission to create a corner of the internet that valued taste over clicks. After a decade as a trend forecaster in the tech industry, she decided to build the platform she wished existed: one that put human experience first.
Leo Chen, Head of Culture Leo has seen over 3,000 films and can tell you the entire discography of a band after hearing one song. His passion is finding the art that resonates and explaining why it matters. If Leo says it's good, it's good.
Chloe Dubois, Tech & Lifestyle Editor Chloe believes the best technology is the kind you forget is even there. With a background in industrial design, she has a keen eye for products that blend beautiful form with seamless function, helping you find the perfect balance between aesthetics and utility.
Join the Community
Discovery is a conversation, and we want you to be a part of it.
- Get The Shortlist: Our weekly newsletter is where we share our absolute best finds, exclusive recommendations, and behind-the-scenes insights. It's the only email you'll look forward to all week. [Subscribe Here]
- Follow Along: Find daily sparks of inspiration on our Instagram and Threads @youulike.
- Share a Tip: Have something you think we'll like? A product, an artist, a hidden gem? Drop us a line at tips@youulike.com.
In a world of content, we're a source of conviction. Thanks for being here.
Let's find your next favorite thing.